Our Story

 

A Passion Reignited. A Brand with Heart

Hi everyone! My name is Ololade. I was born and raised in Lagos, Nigeria, but I currently reside in Aveiro, Portugal. I'm the proud owner of this small business—Amiithebrand.

Amiithebrand isn’t just a name; it’s the story of a journey that began in 2013, when I first discovered the art of beading. I was introduced to this intricate craft by a talented neighbor who created beautiful, hand-beaded bags. Watching her transform simple beads into elegant pieces sparked something in me.

One day, she handed me the tools and encouraged me to try. That first bag revealed a hidden talent and a deep love for creating with my hands. I spent hours immersed in beading, assisting her with everything from bags to necklaces and earrings. Each project deepened my connection to the craft and helped shape my artistic voice.

Although life took me in different directions for a while, my love for beading never left me. In 2023, I returned to my roots, bringing a renewed passion and a refined sense of style. Amiithebrand was born from that spark, a name inspired by my daughter, Amiifeoluwa, and a vision that extends beyond one product or category. It represents a growing world of handmade, beaded creations made with love, intention, and personal meaning.

Every piece is crafted with care, attention to detail, and the joy that comes from doing what I love. At Amiithebrand, you’re not just buying a product; you’re joining a journey built on passion, purpose, and the timeless art of beading.